Shop at Whole Foods Market on Jan. 11 to Support Habitat for Humanity

Habitat for Humanity Newark & Greater Elizabeth strongly encourage people to shop at three locations of Whole Foods Market on Wednesday, January 11.


That’s because 5 percent of the net sales on that day will be donated directly to the Habitat for Humanity affiliate. The “5% Day” contribution will support the non-profit’s “Healthy Homes Initiative” at Harmony Point, a housing development that is under construction in Newark.

The participating Whole Foods Market locations, open on January 11th from 8 a.m. – 10 p.m., are:

  • 2245 Springfield Ave. in Vauxhall, NJ
  • 701 Bloomfield Ave. in Montclair, NJ
  • 235 Prospect Ave. in West Orange, NJ

“We are delighted to bridge partnerships with organizations like Habitat for Humanity and serve the Newark community,” said Sybil Bost, Community Liaison for Whole Foods Market’s forthcoming location in Newark, which is slated to open in the coming months on Broad Street, just across Military Park from Habitat for Humanity’s Newark offices.

Whole Foods Market selected Habitat Newark & Greater Elizabeth because of the non-profit’s long-standing service and reputation in the community. Founded in 1986, the non-profit has provided quality, safe homes for more than 100 families, and helped countless others through home repair programs, a safe neighborhoods initiative and other community supports.

According to Milena Caraballo, Whole Foods Market’s Metro Marketing Lead for Essex County, “Whole Foods Market is pleased to partner with Habitat for Humanity and to support their valued mission in Newark. With a focus on Healthy Homes, supporting this partnership was a perfect endeavor.”

“This is an incredible partnership with Whole Foods Market and we appreciate this tremendous opportunity to generate additional funds for our Healthy Homes Initiative,” said Jeffrey J. Farrell, president & CEO, Habitat for Humanity Newark & Greater Elizabeth. “We strongly encourage people to shop at these Whole Foods Market locations on Wednesday.

“Money raised through this campaign will help ensure our new Partner Families eat healthy, nutritious meals in pantries we will initially stock,” Farrell said. “Habitat for Humanity focuses not just on healthy living, but on healthy eating. We want to improve every aspect of life. Through the generous support of Whole Foods Market, we can make that happen in 2017.”

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